Portfolio

Ducati Website

Ducati Asia Pacific manages over 12 countries 5 of which have no website of their own. Each region offers different variants with different specs and pricing with some markets selling accessories & apparels as well. These markets were losing on to precious leads as all google searches from these regions were redirected to the main global website, confusing the user of what’s available in his market & which currency he needs to buy products in. This led to lost leads, poor customer experience & dealer complaints for the Asia Pacific Marketing Team.

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July 9, 2021